aferenci:

omg this is the best marketing campaign ever.

(Source: newtab)

fred-wilson:

makin, makin, makin marketing messages

i watched this at least a half dozen times since Reece showed this to me yesterday

makes me so happy to be a t-mobile customer for >10 years now

“If you’re in marketing… you need to start upping your game.”

…a wake-up call from @phdworldwide

“Taking advantage of both the power of storytelling (which, unlike product isn’t democratizable) and the effects of internet word-of-mouth.”

wolffolinsblog:

The internet’s ability to democratize our everyday interactions has transformed the way companies create loyalty by lowering the cost of transaction and increasing the frequency of interaction. But this increase in frequency means customers are enabled to try new options or purchase products…

(Source: wolffolinsblog)

The Power of Storytelling -Raf Stevens via Prezi