January 2010
45 posts
4 tags
Do Clients Get the Advertising They Deserve?
Or is the system designed to produce the lowest common denominator?  Ad Agencies are controlled by massive holding companies that answer to shareholders. Holding companies are a collection of agencies designed to satisfy the client’s every whim - in house, under a single P&L.  This also enables the holding company to maintain healthy cashflow.  Take the client’s money on the 1st...
Jan 29th
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Jan 28th
2 notes
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Jan 27th
listening to "Monsters of Folk - Say Please" →
mof in heavy rotation this week #humpdayhits
Jan 27th
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It's Not a Bet if You Know You're Going to Win
Malcolm Gladwell explores the methods behind some of history’s most successful entrepreneurs. He finds that they’re not risk takers at all. The reason is simple - they know they’re going to win. Ted Turner negotiated to purchase the Atlanta television station WJRJ in 1969. Turner was thirty years old and had inherited a billboard business from his father, which was doing fine....
Jan 27th
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Jan 26th
4 tags
On Leadership
The recipe for a great leader via @fredwilson Someone who 1) Knows how to connect to the team and make them feel good about their work 2) Walks the halls and works on the product with the team 3) Has the intellect to make the right decisions 4) Has a plan Football Coach, CEO, Foreman - these tenants are the foundation of a great leader and success. Read more > NYTimes...
Jan 26th
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Listendigging into a new week with spoon
Jan 25th
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Jan 25th
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...the door opens
“There is always one moment in childhood when the door opens and lets the future in” via Graham Greene
Jan 22nd
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MediaPost: Social Media Growing As An Important...
When asked if the use of social media has been successful for their business, Twitter users report an 82% success rate while every other tool studied enjoys at least an 87% success level. Measuring success was investigated and most respondents report using hits, comments, leads or sales as primary indicators of success. The key is listening and engaging, says Weber, but the study indicates that...
Jan 21st
8 tags
Creating New Currencies with Social Media
In a recent Ad Week article titled Game On for Brands: Marketers get serious about social gaming, Chris Cunningham (CEO of Appssavvy) said ”Old metrics don’t apply.” http://bit.ly/6sVgSv It’s my belief that the companies to create and, more importantly, standardize new currencies will be the next Google, Microsoft, and Apple. Mashable thinks their are 5 Ways Foursquare is...
Jan 21st
3 tags
35-54 year-old demo on Facebook is up 276+% over...
Every month, more than 70% of Facebook users engage with platform applications. Keep that in mind as you check out these Facebook Insights: 1)  The 35-54 year old demo is growing fastest, with a 276.4% growth rate in over the approximate 6 months since we last produced this report 2) The 55+ demo is not far behind with a 194.3% growth rate 3) The 25-34 year population on Facebook is doubling...
Jan 21st
2 notes
If Your Kids Are Awake, They’re Probably Online →
chadisrad: The average young American now spends practically every waking minute — except for the time in school — using a smart phone, computer, television or other electronic device, according to a new…
Jan 21st
1 note
listening to "Phoenix - If I Ever Feel Better" →
good days start with…
Jan 20th
7 tags
if foursquares dig it you know you're in the right...
Gladwell tried to identify the cause of tipping points - and in the process created a tipping point for pop culture social science.  Freakanomic theories now own a studio size section of Barnes and Noble. Yet, it’s during that magical, pre-tipping point time with a brand that you most enjoy the love affair.  It’s just not as much fun once everyone else knows your secret and loves it...
Jan 20th
1 tag
Social Media Overtakes Face-to-Face
UM’s Global Wave Series found that Social Media leapfrogged both email and face-to-face as the predominant means of communication. The average person communicates with 42 people per day via social media. How many do you?
Jan 19th
6 tags
Is the economy stagnating? Are you?
Wondering what direction the economy is headed? Check your corporate lobby. your email. your calendar. If the fragmentation of the web is reflected in who you’re meeting - we’re on the right track. Too often in times of crises we revert to what’s been done before.  We retreat and isolate, ignoring the cornerstones that drove our boom decades - opportunity, openness, and...
Jan 19th
9 tags
SMS is the future of money transfers
PayPal isn’t available in brick and mortar stores. And Square continues to rely on swiping a piece of plastic can you picture the plastic bag wrapped around your visa card as its being swiped through an iphone square adapter by the local chinese restaurant? ughh, no thanks. Hello SMS! The Red Cross text messaging campaign has raised nearly $18 million for Haiti relief, according to the...
Jan 19th
3 tags
Jan 18th
11 notes
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Jan 18th
1 note
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Jan 18th
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Ten US Museum Exhibitions to see in 2010 →
mikehudack: hydeordie: This is a pretty good list that isn’t even NYC-centric! Of course it has the Marina Abramovic show at MOMA that I couldn’t be more excited about and the John Baldessari show that is travelling to LACMA, but it also has the Cattelan show at the de Menil in Houston that I was so upset about missing. Here are a few more shows that I am also looking forward to seeing this...
Jan 17th
156 notes
6 tags
WSJ: avg football game just 10min 43secs of actual...
The Wall Street Journal has a great piece on how FOX, CBS, ESPN and NBC do it, here are some of the things they found. - In its game, NBC devoted more than twice as much time to nongame video packages as its competitors. - CBS devoted 40 seconds to showing Atlanta’s kicker, Matt Bryant, warming up to make a kick, which was more time than the other three networks devoted to kickers...
Jan 16th
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Jan 15th
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Jan 15th
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Jan 14th
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Apps took Facebook from 35 million to 350 million
10x growth in unique users is the dream of every platform - ask twitter. ask foursquare. ask boxee. Facebook had 35 million unique users before opening their API to developers June 1st 2007.  There are now more than 500,000 active applications on Facebook. check out the stats below and let me know how apps have changed your life. comments welcome and appreciated. Statistics Company Figures ...
Jan 13th
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Jan 12th
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Jan 12th
14 notes
1 tag
5 Rules
5 rules to live by: The “Golden Rule”, “So in everything, do to others what you would have them do to you, for this sums up the Law and the Prophets.” Second rule is to always have a sense of urgency.  Third rule is to keep on trying. Success and failure will vary but you can always control the effort you put forth. Fourth rule is to think big and dream big. Last rule is...
Jan 11th
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The Value of an Influencer
The value of an influencer has yet to be determined or standardized but social media is getting close. In a recent ClickZ article by Christopher Heine, Home Decor Brand Offers ‘Fans’ $1 for Every Facebook Referral, he discusses a revolutionary ad campaign that seeks to reward influencers. Home décor marketer Umbra is offering its Facebook “fans” and e-mail subscribers the...
Jan 10th
Jan 9th
215 notes
2 tags
Jan 8th
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Jan 8th
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WatchWatch
Has an App changed your life? 35% say yes! via CNBC, Planet of the Apps - a worldwide phenomenon in mobile technology is creating a booming market and billions of dollars in revenue
Jan 8th
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Jan 7th
Jan 7th
5 notes
7 tags
Jan 7th
Jan 7th
12 notes
listening to "Passion Pit - Sleepyhead" →
Passion Pit looking for extras for Jan 11 Brooklyn music video shoot - send pic and contact info to bkvideocasting@Gmail.com
Jan 6th
5 tags
which smartphone/carrier should i pick?
I can’t delay the decision any longer… which smartphone/carrier should i pick? iPhone on AT&T Droid on Verizon jailbroken iPhone on T-Mobile it’s a shame AT&T’s miserable phone service may lead me away from the iPhone
Jan 4th
3 notes
5 tags
What I'll be dreaming about tonight...
Fred Wilson highlighted “Four Splendid Truths” from Gretchen Rubin’s book, The Happiness Project.  I’ll be dreaming about these tonight… First Splendid Truth To be happier, you have to think about feeling good, feeling bad, and feeling right, in an atmosphere of growth. Second Splendid Truth One of the best ways to make yourself happy is to make other people happy;...
Jan 4th
3 tags
Life through the Social Lens
Check-In Done Right on the Pogue’s Posts Blog, NYTimes.com http://bit.ly/5ybjIr highlights life through the social lens. This is the experience of a service rendered faster, smarter, and personalized to your taste. Consider Pogue’s hotel check-in done right…”The other day, I checked into a hotel for a TV shoot (the Omni in San Diego). I was astonished when the check-in desk...
Jan 2nd
5 tags
WatchWatch
Analysts say the apps economy is worth $1 billion today and could be headed to $4 billion by 2012. check out Mark Pincus as he talks with Charlie Rose about how much bigger the opportunity is with Apps…
Jan 1st